I , like most of us out here in the music world are constantly trying to find creative ways to fund our projects. If you've been keeping up with the latest, then you already know all about kickstarter.
If not, Kickstarter is the largest funding platform for creative projects in the world. Every month, tens of thousands of amazing people pledge millions of dollars to projects from the worlds of music, film, art, technology, design, food, publishing and other creative fields.
The neat thing is money raised via Kickstarter in not an investment or a loan. Project creators (That would be us) keep 100% control of ownership and control over their creative works. In exchange for the money they receive the creators offer products and experiences related to the project.
Another cool thing is it's all or nothing funding. A project must reach it's funding goal before money changes hands. Why? It protects everyone involved. Creators aren’t expected to develop their project without necessary funds, and it allows anyone to test concepts without risk.
Here's an example:
Say we want to record a new album for the band Hot Rain . We would log in to kickstarter and create our project. We need to figure out project cost, funding deadline and what kind of rewards we want to offer.
(rewards can be anything we choose, be it a free CD, t-shirt, credit on the album, free performance, lunch with the band.
Once the project is approved people can start making pledges.
If we reach your funding amount by your funding deadline money changes hands.
We record the album, and give all the people that made pledges their reward.
Sounds different and interesting. I like it.
Go check out the website and let me know what you think.
Already tried it? Let me know what was your experience like.